Proper Hair Hold is a clean, natural alternative to conventional hair gels and mousses that rely on synthetic chemicals, alcohols, and fillers.
Our formula is made with 100% USA-raised beef tallow sourced from a sixth-generation farm in Wisconsin, combined with natural beeswax for reliable, flexible hold. Nothing more. Nothing unnecessary.
No chemicals.
No artificial fragrances.
No shortcuts. No BS.
Tallow has been used for generations as a natural grooming and conditioning fat. It is rich in fat-soluble nutrients that help support healthy-looking hair while providing a natural, touchable hold that does not flake, stiffen, or dry out your scalp.
Beeswax adds structure and control without the crunch or grease associated with traditional styling products. The result is a natural hair hold that works with your hair, not against it.
If you are tired of hair products that damage, dry, or weaken your hair over time, Proper Hair Hold offers a simpler, more honest way to style.